The traditional ice bath isn’t so cool anymore. These days, professional athletes are opting for a treatment that sounds more like sci-fi torture: whole-body cryotherapy.
Here’s how it works: You stand in a cylindrical chamber for about two and a half minutes. Hyper-cold air is released all around your body, bringing the temperature down to as low as 300 degrees below zero.
It’s a similar concept to an ice bath, but the benefits, many athletes say, are far better. Texas Rangers’ pitcher C.J. Wilson is a regular, and several members of the Dallas Mavericks credit this year’s NBA Championship win in part to their cryotherapy treatments. One athlete compared it to standing in a giant Red Bull can with your head poking out.
Eric Rauscher is the managing director of Millennium Ice, a company that manufactures whole-body cryotherapy chambers in the U.S.
“We’re taking skin-surface temperature to 30 degrees in less than a minute,” he says. “The body literally gives up trying to regulate skin-surface temperature, instead drawing the blood to the core to protect the core.”
When the blood is in the core, Rauscher says, it picks up oxygen and nutrients, since the body “feels like it’s in massive distress.”
“It’s really not,” he adds, “but it feels like it.”
At the end of the 2.5-minute session, the brain figures out where to send the blood first.
In the case of the Dallas Mavericks players, he says, fatigued leg muscles were getting oxygen-rich blood. “They were stepping out of the device essentially with instant recovery effects.”
Rauscher has tried cryotherapy himself. He says he’s been using it every other day over the course of a month. “Although it’s cold, it’s not that excruciating cold that an ice bath feels like.”
Rauscher says his own company spent months monitoring athletes and looking for the placebo effect.
“Every single athlete that we worked with told us that it produced a change, it produced a recovery like they hadn’t felt,” Rauscher says. “You’ll see this in training rooms around the country.”
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Up until now, the benefits of Whole Body Cryotherapy (WBC) have been targeted toward elite level athletes and the very wealthy. GoCryo’s mission is to bring these health, wellness, and recovery benefits to the general public…